Head of Marketing

New York

$160,000-200,000

This is an important position for this amazing full service restaurant brand that has multiple new openings in the pipeline for this year.

In this role you will oversee all the branding across multiple concepts including traditional marketing campaigns, social media, promotions, partnerships and generally increasing footfall into all units.

Key Responsibilities:

• Directly oversee and manage the development and implementation of the Strategic Marketing Plans for all outlets
• Directly oversee and manage the creation and implementation of all branding, collateral, promotional materials, advertising creative, menu design, and general graphic design, with the assistance of the Graphic Designer
• Directly oversee and manage the execution and coordination of all marketing, advertising, and promotional activities  
• Directly oversee and manage the public relations firm to maximize press for all marketing and promotional activations
• Social media postings for all locations for all concepts, Email campaigns, Promotions, Design of all advertising and campaigns
• Knowledge of Google Adwords, Google Analytics, and email campaign platforms such as Constant Contact and Mailchimp will be highly regarded.
• Full budgetary control

Key Requirements:

• Bachelor’s degree in Marketing or Business Administration
• Minimum 5+ years of managerial experience in marketing function, in hospitality industry  
• Hospitality experience is required
• Creative thinker and an excellent problem solver
• Social Media experience across all channels with experience in boosting and promotions
• Adaptable, flexible positive and able to operate in a fast changing and challenging environment
• Effective budget management experience