Job Title: Sales and Marketing Manager
Location: Amsterdam, Netherlands
Salary: €45,000 - €60,000 gross per annum

An international hospitality group is in search of a proactive Sales & Marketing Manager to spearhead local market strategy and guest engagement at a vibrant venue in Amsterdam.

This role is heavily sales-oriented, with a focus on driving outreach, managing group and MICE business, and supporting broader marketing efforts.

The ideal candidate will have a robust background in hospitality (hotels, restaurants, or F&B), a proven track record in sales, and in-depth knowledge of the Amsterdam market.

Experience with trade fairs and shows, group bookings, and CRM systems is essential; familiarity with Tripleseat is a bonus.

Fluency in both English and Dutch is required.

Key Responsibilities

• Develop and implement revenue-generating strategies to achieve year-over-year growth in guest numbers across dining, events, retail, and entertainment.
• Adapt and manage the marketing calendar to align with seasonal trends, local events, and brand activations.
• Work closely with department heads to ensure seamless delivery of guest experiences that reflect brand values and service standards.
• Oversee marketing expenditures within budget, while assessing the effectiveness and ROI of campaigns.
• Build and nurture strategic partnerships with local businesses, tourism organizations, and event stakeholders to enhance venue visibility.
• Lead the planning and execution of special events and private bookings, ensuring excellence from concept to completion.
• Foster talent development by mentoring team members, supporting career growth, and promoting a strong service culture.
• Stay updated on digital marketing trends, social media strategies, and CRM best practices to optimize guest communication and loyalty initiatives.
• Act as a brand ambassador, maintaining an objective perspective on service quality, guest feedback, and market dynamics.
• Assist senior leadership with recruitment insights, performance evaluations, and coaching frameworks to build high-performing teams.

Key requirements:

• Demonstrated experience in sales and marketing within hospitality, entertainment, or food and beverage industries.
• Strong financial acumen, with the ability to analyze P&L statements and forecast performance.
• Proficiency in CRM tools, digital marketing platforms, and social media management.
• Exceptional communication skills, including public speaking, copywriting, and relationship-building.
• Creative and proactive mindset, with a keen awareness of guest trends and marketing innovation.
• Ability to thrive in a collaborative, fast-paced environment.
• Fluency in Dutch & English is required; additional languages are an advantage.
• A passion for music, culture, or live entertainment is highly desirable.

Job Title: Sales and Marketing Manager
Location: Amsterdam, Netherlands
Salary: €45,000 - €60,000 gross per annum

If you would like to have more information about the role, please apply or send your cv to luizas@corecruitment.com

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