COREcruitment

Senior Sales Manager

Senior Sales Manager

Salary: €40.000 - €50.000

Start: ASAP

Languages: German and English

I am looking for a results-driven Senior Hotel Sales Manager with a true hunter mentality, strong knowledge of the Berlin market, and proven experience in both corporate and MICE segments.

Key responsibilities


  • Develop and execute a proactive sales strategy for corporate and MICE (Meetings, Incentives, Conferences, Events) business for the hotel/cluster.
  • Identify, hunt and convert new corporate accounts, agencies and MICE planners in Berlin and key feeder markets, building a strong pipeline of qualified leads.
  • Manage and grow a portfolio of existing key accounts, maximising revenue potential across transient, group and events business.
  • Conduct regular sales calls, client visits, hotel site inspections and presentations to decision-makers and planners.
  • Negotiate rates, contracts and conditions in line with hotel revenue strategy and profitability goals.
  • Collaborate closely with Revenue Management, Events, Reservations and Operations to ensure seamless handover and execution of groups, meetings and events.
  • Represent the hotel at trade fairs, networking events, roadshows and MICE/corporate industry functions in Berlin and beyond.
  • Monitor market trends, competitor activity and demand patterns in the Berlin corporate and MICE market, and adjust sales actions accordingly.
  • Prepare regular sales reports, forecasts and account development plans for the Director of Sales / DOSM.

Profile & requirements


  • Several years of hotel sales experience with clear focus on corporate and MICE segments, ideally at senior sales manager level.
  • Strong, up-to-date network and excellent knowledge of the Berlin hotel and MICE market (corporate clients, agencies, venues, DMCs).
  • Genuine hunter mentality: proactive prospector, self-starter, comfortable with cold calling, lead research and closing new business.
  • Proven track record of achieving or exceeding sales and revenue targets in corporate/MICE.
  • Strong negotiation, presentation and communication skills, able to build long-term relationships with key clients and partners.
  • Fluent German and very good English; additional languages an advantage.
  • Structured, data-aware and highly organised, yet hands-on and collaborative with internal teams.





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