Regional Sales Manager | Ophthalmic Lenses | North West England

Zest Optical is working in partnership with a global leader in ophthalmic lenses to recruit a Regional Sales Manager for the North West.

This is an exciting opportunity to join a premium manufacturer renowned for innovation, clinical excellence and cutting-edge lens technology.

This is a highly commercial role focused on developing new business while growing existing independent optical accounts across the region.

You'll work with practice owners and key decision makers to introduce industry-leading lens solutions, build long-term partnerships and drive sustainable sales growth.

• Manage and develop a territory across the North West, driving sales growth and market share.


• Identify and win new independent optical accounts through proactive business development.


• Build strong, long-term relationships with existing customers to maximise account performance.


• Deliver commercial presentations and product demonstrations to practice owners and dispensing teams.


• Promote premium ophthalmic lens technologies and value-added solutions.


• Develop strategic territory plans to achieve and exceed sales targets.


• Negotiate commercial agreements and identify opportunities to increase product penetration and profitability.


• Maintain a strong understanding of market trends, competitor activity and customer requirements.


• Represent the business professionally, acting as a brand ambassador throughout the region.

• Previous B2B sales experience within the optical industry.


• Experience selling ophthalmic lenses, optical equipment or premium eyewear products.


• A proven track record of developing new business and growing existing accounts.


• Strong commercial awareness with excellent negotiation and relationship-building skills.


• Self-motivated, ambitious and target-driven with the ability to work autonomously.


• Excellent presentation and communication skills.


• Full UK driving licence.

• Up to £47,000 basic salary (depending on experience).


• Lucrative bonus scheme.


• Company car or car allowance.


• Pension.


• Private healthcare.


• 25 days holiday plus bank holidays.


• Ongoing training and career development.


• Opportunity to join a market-leading international organisation with an outstanding reputation for innovation and product quality.

To avoid missing out on this opportunity, please click on the Apply Now link below.