Are you an SEO Specialist with digital agency experience and hands-on knowledge of GEO and AI search? This is a great opportunity for you

An opportunity has arisen for an SEO Specialist to join an established design and digital marketing agency providing website design, branding and digital marketing services to small and medium-sized businesses.

As an SEO Specialist, you will manage organic search and generative AI optimisation across multiple client accounts, combining technical implementation, performance analysis and client consultation to improve search visibility and support business growth.

This role offers hybrid working (four days in the office and one day from home), a salary of £50,000-£60,000, and benefits.

You will be responsible for



* Delivering technical, on-page and content SEO to improve organic search visibility and performance.


* Optimising content and technical data to support brand visibility, citations and mentions across AI search platforms, including Google AI Overviews, SearchGPT and Perplexity.


* Carrying out website audits, competitor research and keyword, entity and search intent analysis.


* Improving website structure, URLs, metadata and headings, implementing changes directly using HTML, CSS and WordPress.


* Tracking results through Google Search Console and Google Analytics 4 (GA4), producing monthly, quarterly and annual reports linked to business performance.


* Managing local SEO and Google Business Profile optimisation, alongside ethical link-building and digital PR activity.


* Reporting SEO results to clients, advising on improvements and identifying opportunities for additional SEO services.


* Supporting organic search activity with an understanding of PPC performance and social media.


* Undertaking other duties reasonably required for the role.


What we are looking for



* Proven experience working in a digital marketing agency, managing multiple client SEO accounts.


* Strong knowledge of organic SEO principles, website architecture, URL optimisation, file naming conventions and on-page optimisation.


* Strong working knowledge of Google Search Console and Google Analytics 4 (GA4), including setup, verification and data analysis.


* Strong technical skills, with the ability to implement website changes using HTML, CSS and WordPress.


* A thorough understanding of Google search algorithms and how generative AI is changing search behaviour.


* Competence in keyword and entity research, semantic search intent and content optimisation.


* Understanding of PPC campaign setup, budgeting and performance, with an awareness of how social media can support content visibility.


* Knowledge of generative AI search platforms and approaches to improving content visibility, brand mentions and citations.


* Excellent written and spoken English, strong copywriting skills, attention to detail and the ability to manage multiple client accounts with minimal supervision.


* Familiarity with Microsoft Office and Adobe Creative Suite, alongside a flexible, collaborative and solution-focused approach.


The candidates from the following background will be considered:



* SEO Specialist, Organic SEO Specialist, Search Engine Optimisation Specialist, SEO Consultant, Technical SEO Specialist, SEO Analyst, Digital SEO Specialist, Organic Search Specialist, SEO & Digital Marketing Specialist, Search Optimisation Specialist


This is an excellent opportunity to join a forward-thinking organisation and develop your expertise across traditional search and generative AI optimisation while contributing to the growth of a diverse client portfolio.

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Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.