Marketing Manager

Job Description:

Are you a marketing professional considering a new role? We are working on an excellent opportunity for a Marketing Manager to join a leading pensions firm on a permanent basis.


The primary purpose of this role is to engage both external and internal audiences through targeted, relevant content and communications - raising the profile of the company amongst key groups.



Skills/Experience:

  • Proven background in a marketing role.

  • Demonstrable track record in successful project delivery.

  • Professional marketing-related qualifications.

  • First-class communication, leadership, stakeholder relationship management and the gravitas and presence to command immediate credibility at all levels.

  • Strong collaborative working with internal and external stakeholders.

  • Experience of leading strategic external and internal communications.

  • Outstanding copy writing skills, attention to detail and an ability to deliver and edit high-quality and targeted content.

  • Demonstrable commercial awareness.

  • Creative thinking.

  • Ability to lead and work with all stakeholders within the business to deliver.



Core Responsibilities:

  • To work collaboratively with the Business Development Team, trustee directors and other key stakeholders in the formulation and delivery of the group's marketing strategy and associated deliverables.

  • To own the multi-channel communications strategy for the business ensuring all products and business streams achieve the right levels of promotion.

  • To lead on content generation and creation for the website plus other channels such as social and client comms.

  • To act as the custodian for the website and ensure the site is performing across all metrics on the dashboard.

  • To be accountable for the brand across all touchpoints.

  • To oversee the firm's profile-raising activities for key audiences including events and conferences, external communications (including press, social media and client comms).

  • To oversee the day-to-day management of the relationship with third party agencies such as the media relations agency and design agency.

  • To manage marketing collateral for the business and the Centres of Excellence.

  • To support the marketing of ‘new from existing' services and supporting on the delivery of white space initiatives.

  • To oversee the marketing budget and allocate resources between projects.

  • To take responsibility for managing internal communications.

  • To lead on any paid media opportunities such as paid search and paid social.

  • To manage, co-ordinate and develop the Marketing Executive, BD & Marketing Assistant and other members of the team as appropriate.



Benefits:

  • A highly competitive salary

  • Wider Benefits package


Core-Asset Consulting is an equal opportunities recruiter and we welcome applications from everyone irrespective of age, disability, gender, gender identity or expression, race, colour, ethnic or national origin, sexual orientation, religion or belief, marital/civil partner status or pregnancy.


Job reference: 15907


To apply for this vacancy applicants must be eligible to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006.


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Core-Asset Consulting offers specialist recruitment services to asset management, accounting & finance, asset servicing, legal and the wider financial services sector in Scotland.


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