General Manager | Premium Visitor Attraction | Melbourne, Australia

We are partnering with one of Australia's leading visitor attractions to appoint an experienced General Manager to oversee all aspects of the operation.

This is a fantastic opportunity for a commercially minded leader to drive business performance while delivering exceptional guest experiences at one of Melbourne's premier tourism destinations.

This role requires an accomplished operator with experience leading large-scale, customer-facing businesses.

You'll be responsible for the overall success of the attraction, balancing commercial objectives with operational excellence, team engagement, health and safety, and long-term strategic growth.

Key Responsibilities:

• Provide strategic and operational leadership across all departments to ensure exceptional guest experiences.
• Take full ownership of financial performance, including revenue growth, profitability, budgeting, and forecasting.
• Lead, develop, and inspire a high-performing leadership team, creating a positive and accountable culture.
• Drive operational excellence while maintaining the highest standards of safety, compliance, and guest satisfaction.
• Oversee facilities, asset management, preventative maintenance, and capital improvement initiatives.
• Build strong relationships with internal stakeholders, tourism partners, industry bodies, and the local community.
• Identify opportunities to improve performance, increase visitation, and support the attraction's long-term growth.

The Ideal Candidate:

• Significant senior leadership experience within attractions, hospitality, tourism, leisure, or large-scale retail.
• Demonstrated success managing complex operations with full P&L accountability.
• Strong commercial acumen and the ability to drive revenue and operational efficiencies.
• Proven experience leading large, multidisciplinary teams and developing future leaders.
• Excellent communication and stakeholder management skills.
• Passion for creating memorable guest experiences and delivering operational excellence.

Salary: Negotiable depending on experience.

If you're an inspiring leader with a strong commercial mindset and a passion for guest-focused operations, we'd love to hear from you for a confidential discussion.