London Sales Manager, Global Spirit Brand, Up to £70,000 plus Bonus and Travel

Join a globally recognized spirits brand that is synonymous with quality, heritage, and innovation.

Their portfolio of premium spirits has established a significant presence across the world, and we are now seeking a dynamic and experienced Sales Manager to lead our sales efforts in the vibrant London market.

They are looking for a motivated and commercially savvy Sales Manager to head up our spirits sales in both the on-trade (bars, restaurants, hotels) and off-trade (retailers, wholesalers) sectors within London.

This pivotal role will involve driving growth, building strategic partnerships, and executing effective sales strategies that maximize market penetration and brand visibility.

The London Sales Manager Responsibilities:

• Strategic Sales Leadership: Develop and implement sales strategies for both on-trade and off-trade channels, ensuring alignment with company objectives and market trends.
• Account Management: Build and maintain strong relationships with key accounts, including top bars, restaurants, hotels, retailers, and wholesalers in London.
• Business Development: Identify new business opportunities within the on-trade and off-trade sectors, expanding the brand's presence across diverse customer segments.
• Team Leadership: Lead, mentor, and inspire a team of sales representatives, driving performance and ensuring they meet sales targets.
• Brand Advocacy: Act as a brand ambassador, ensuring brand standards and values are reflected in all partnerships and customer interactions.
• Market Insights: Monitor market trends, customer preferences, and competitor activities to adapt strategies and stay ahead of market developments.
• Reporting & Analysis: Track sales performance, analyze key metrics, and provide regular reports to senior management.

Have you achieved the following:

• Proven experience in sales within the spirits, alcoholic beverages, or FMCG industry, particularly in the London market.
• Strong network of contacts within the on-trade and off-trade sectors.
• Excellent negotiation and relationship-building skills.
• Results-driven with a passion for delivering sales growth.
• Ability to work independently and manage multiple accounts and priorities.
• Strong leadership and team management experience.
• Knowledge of the competitive landscape and market dynamics in London’s spirits industry.

If you are interested in having a chat about this role, please forward updated CVs to Mark at COREcruitment / mark@corecruitment.com

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