Senior Marketing Manager

Salary $100,000

Location: Charleston, SC

One of my clients, a leading hospitality group, is seeking a Senior Marketing Manager to join their team in Charleston, South Carolina.

This dynamic organization operates a diverse portfolio of hotels.

Their expertise spans all phases of hotel operations, including new development, renovations, and smooth property transitions.

The Senior Marketing Manager will be responsible for developing and executing innovative marketing strategies, managing accounts, planning campaigns and media, and ensuring brand consistency across all channels.

Working closely with Operations, Hotel General Managers, and the Revenue Management Team, this individual will align marketing efforts with revenue goals, then oversee the execution in collaboration with the Project Management and Creative Teams.

This is a great role for a strategic, creative, and collaborative marketing leader.

Responsibilities:

• Develop and execute annual marketing and campaign plans tailored to seasonality, market segments, and property goals, including budget creation and ongoing strategic adjustments.
• Oversee marketing efforts for multiple properties, including onboarding for new developments and hotel takeovers, from brand development and collateral creation to digital strategy implementation.
• Serve as the primary liaison between internal teams, on-property staff, vendors, owners, and shareholders, ensuring alignment and effective communication.
• Present marketing plans, budgets, and monthly performance reports to clients, keeping leadership informed of progress, challenges, and opportunities.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Hospitality, or related field, with at least 7 years of marketing experience (including 2 years in hospitality).
• Proven ability to adapt to changing objectives and manage multiple priorities in a fast-paced environment.
• Technical proficiency with marketing and hospitality systems, including CRM, CMS, analytics, PMS, CRS, and POS.
• Strong creative eye for design consistency, brand alignment, and high-quality presentation.
• Excellent communication, organizational, and problem-solving skills.

If you are keen to discuss the details further, please apply today or send your cv to Jessica at COREcruitment dot com

Due to the volume of application, we may not be able to provide feedback to all applicants.

If you haven’t heard from us within 2 weeks, please consider your application unsuccessful.

Nevertheless, feel free to reach out!