Director of Business Development, Global Fitness Brand - £90,000

Salary: £80,000 – £90,000 + bonus

Location: Flexible / Global

A leading global fitness and entertainment venture is looking for a Director of Business Development to drive commercial growth, build strategic partnerships, and support international expansion.

This is an exciting opportunity to shape a high-energy brand at the intersection of fitness, music, and live experiences.

About the Role

The Director of Business Development will lead commercial strategy, identify new opportunities, secure partnerships, and drive revenue across multiple markets.

You will work closely with senior leadership to design scalable commercial frameworks, market entry strategies, and partnership models that enable rapid, sustainable growth.

Key Responsibilities

• Lead commercial growth across partnerships, sponsorships, licensing, and events
• Develop revenue models, business cases, and frameworks to support international expansion
• Identify new income streams including merchandising, digital products, and brand extensions
• Build and manage high-value partnerships across fitness, wellness, entertainment, sports, and consumer brands
• Conduct market analysis and develop commercial models for new markets
• Collaborate with operations, marketing, and product teams to align commercial strategy with participant experiences
• Manage commercial financial metrics, forecasting, and P&L responsibility

Skills & Experience

• Proven experience in business development, commercial leadership, or partnerships, ideally within sport, fitness, entertainment, or live events
• Strong negotiation and relationship-building skills
• Highly numerate with excellent commercial modelling and analytical capabilities
• Experienced in creating business cases and evaluating commercial opportunities
• Confident communicator with senior stakeholders and external partners
• Energetic, creative, and ready to scale a global brand

Keen – Drop me a line Stuart Hills or call 0207 790 2666