Senior Sales Manager – Premium Drinks Wholesaler – London – Up to £60k plus commission 

My client is one of the UK’s leading Premium Drinks Wholesalers with over 20 years in the industry.

This company monopolizes the premium locations in London and offer a fantastic range of products, with the premise of growth within the team.

As the Senior Sales Manager, you will take ownership of the Premium and Prestige customer base, managing key high-end accounts while identifying and securing new business opportunities.

You’ll play a pivotal role in executing the company’s commercial strategy and ensuring sustained growth in this influential sector of the business.

This business is growing and requires a highly ambitious and commercial candidate with a strong black book of contacts in London.

The Senior Sales Manager responsibilities:

• Lead the Premium & Prestige sales division, driving growth through a mix of new business development and strategic account management
• Build and nurture relationships with London’s most iconic on-trade venues, including restaurants, bars, hotels, and private members clubs
• Identify and capitalise on new opportunities within the high-end drinks market
• Work closely with suppliers and internal stakeholders to deliver on commercial objectives and brand visibility
• Execute the sales strategy and contribute to its ongoing development in collaboration with senior leadership
• Provide mentorship and direction to junior sales team members as needed
• Represent the business at trade events, tastings, and supplier meetings

The ideal Senior Sales Manager Candidate:

• Proven track record in premium drinks sales, preferably within the London On-Trade and wholesale environment
• Strong network of contacts within the high-end hospitality sector
• Confident in leading sales conversations at all levels, from boutique bars to Michelin-starred establishments
• Entrepreneurial mindset with a hunger for results and growth
• Excellent communication, negotiation, and presentation skills
• Passionate about premium drinks and the evolving London hospitality scene

If you are interested in having a chat about this role, please forward updated CVs to Mark at COREcruitment / mark@corecruitment.com

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