Vice President of Marketing

Miami, Florida

$140,000 - $160,000

One of our clients in the entertainment and leisure industry is hiring for a key leadership role in Miami.

They’re looking for a Vice President of Marketing to lead strategy and drive growth across a portfolio of high-traffic, experience-based destinations.

This individual will oversee all aspects of marketing, from brand storytelling and guest engagement to seasonal campaigns and strategic partnerships — all with the goal of enhancing the guest experience and boosting attendance.


 Responsibilities:

• Develop and execute multi-year marketing strategies aligned with business goals and guest insights.
• Lead integrated campaigns to strengthen brand visibility, drive attendance, and boost guest loyalty.
• Oversee seasonal and event-based promotions that support revenue growth and enhance the guest experience.
• Build and manage strategic partnerships with local and national organizations to expand market reach.
• Direct PR, influencer, and community engagement initiatives to increase awareness and foster brand affinity.

Qualifications

• 10+ years of progressive marketing experience, including senior leadership in hospitality, attractions, or entertainment industries.
• Proven success in destination and family-focused marketing with strong understanding of seasonal and regional dynamics.
• Skilled in campaign analytics, customer segmentation, and lifecycle marketing.
• Strong leadership and communication skills, with experience managing cross-functional teams and external partners.
• Bachelor’s degree in marketing, Communications, Business, or a related field.

If you are keen to discuss the details further, please apply today or send your cv to Nas at COREcruitment dot com

Due to the volume of application, we may not be able to provide feedback to all applicants.

If you haven’t heard from us within 2 weeks, please consider your application unsuccessful.

Nevertheless, feel free to reach out!