Freetrade Sales Manager – Reputable Foodservice Business - £Competitive Salary + Benefits  

My client is a well-established Foodservice business who have a fantastic reputation for their top-quality products and level of service which they provide to a number of different sectors.

They are seeking a Freetrade Sales Manager to join their team.

The successful Freetrade Sales Manager will be responsible for developing and managing relationships with independent hospitality operators and wholesalers within your territory.

This is a highly commercial role focused on growing sales, expanding distribution, and delivering profitable growth across the freetrade channel and you will work closely with internal commercial, marketing, and operations teams to ensure outstanding service and successful execution of sales initiatives.

This is the perfect opportunity for a talented and highly driven Business Development Manager or Sales Manager join an exciting business who can match their ambition and offer genuine career progression opportunities.

Responsibilities include:

• Manage and grow an existing portfolio of freetrade customers including pubs, bars, restaurants and hospitality venues.
• Identify and secure new business opportunities to expand distribution and increase sales.
• Deliver against agreed sales, volume and margin targets.
• Implement territory plans to maximise growth opportunities within the freetrade sector.
• Build strong long-term relationships with customers and key decision makers.
• Conduct regular customer visits to understand needs and identify opportunities for range expansion.
• Deliver compelling sales presentations, product launches and promotional activity.
• Monitor sales performance and analyse data to identify trends and growth opportunities.
• Manage pricing, promotions and commercial agreements within company guidelines.
• Provide regular reporting on pipeline activity, performance and market insights.
• Identify emerging trends and competitor activity within the hospitality and foodservice sectors.
• Represent the business at trade shows, customer events and industry networking opportunities.
• Work closely with marketing teams to activate brand campaigns in the market.

The Ideal Freetrade Sales Manager Candidate:

• Proven experience in field sales, business development or account management within foodservice or FMCG industry.
• Strong understanding of independent sales and a track record delivering in freetrade / hospitality market.
• Demonstrated success in delivering sales growth and winning new business.
• Excellent negotiation, communication and relationship-building skills.
• Highly organised with strong commercial awareness.
• Full UK driving licence

If you are keen to discuss the details further, please apply today or send your cv to Mikey at COREcruitment dot com / mikey@corecruitment.com